Our Autumn Colours Sale begins!
TIME is the fourth dimension in physics—a continuous, irreversible flow of events moving from the past, through the present, and into the future. TIME is also a moving, breathing entity. It is a spirit that refuses to stand still, driven by an unyielding search for the perfect ride.
The changing of the seasons is linked inextricably to this flow. Autumn is a specific time of change—a beautiful period of transition and renewal where nature pauses, sheds the old, and resets itself for the year ahead.
TIME to Refresh your Cycling Lifestyle
Picture a crisp morning ride from Nice on the Côte d’Azur, climbing into the quiet hills and stone hamlets that watch over that classic French coast, before dropping back down to the old harbour for a warm coffee with friends. Or imagine crossing the rolling, mist-draped landscapes of central Europe and Slovakia, losing yourself in the terrain before returning to historic Bratislava for lunch. Wherever you are and wherever you ride, we want you to share those autumn roads, resplendent in mixed hues of gold, brown and red. More than that, we want you to share the passion that has driven TIME forward for 40 years—Le Défi!
Like nature, we move onward with you, our global family of cyclists who share our passion. As we approach 2027 and our landmark 40th anniversary, we are extending the perfect opportunity to change your colours, step into the future, and completely refresh your cycling soul. We celebrate the season with our biggest sale in recent years.
Woven with Precision: The Sale Lineup
2026 colors make way for a 2027 renewal. You’ll find savings of 20% or more on TIME framesets, and even greater values on closeout models.
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TIME Scylon: Our industry-leading aero frameset, engineered for raw speed and uncompromising power transfer.
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TIME Fluidity: The ultimate endurance machine, crafted to absorb the road and keep your soul energized over epic distances.
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TIME NXR: The definition of all-round performance, perfectly balancing agility, weight, and pure ride quality.
Steering with Confidence
Vision and Sislent integrated Cockpits are 20% off with frameset purchase. No component upgrade is more immediately visible while riding, it’s your command center and front row seat. A high-performance aero handlebar is the perfect addition to a new TIME frameset.
